FLOWER CLUB INTERNATIONAL
A world connected
by flowers.
The global journal and community for people who love flowers.
01 / The free Journal
In good company.
People, places and ideas shaping flower culture around the world.
Flower Careers
From Fashion Design to Sustainable Floristry: Catalina Padovani’s Career in Latin America
The São Paulo-based florist and educator on switching careers, building a sustainable events business and teaching alternative mechanics to floral designers across Latin America.
São Paulo, Brazil · 24 October 2026
Read the storyFlower Careers
Beyond the Flower Farm: Emer Gallahar Hall on Building a Career in Horticulture
From her beginnings in the floral and indoor-plant trade to leading horticulture programmes at Bord Bia, Emer Gallahar Hall explains the careers behind Ireland’s growers, the power of partnerships and why the next generation matters.
Ireland · 20 October 2026
Read the storyIn the Studio
Daisy Alexander of Studio Islen on Floral Design, Storytelling and British-Grown Flowers
The London florist discusses her first studio, learning at Calluna and a tarot-inspired installation, alongside the seasonal materials that guide her work.
London, United Kingdom · 15 October 2026
Read the storyIn the Studio
What Happens to Floral Design When Winter Takes Over? Inside Graen Studios in Iceland
In Iceland, Angela Tye and Björgvin of Graen Studios work with brief summers, demanding seasons and the beauty of plants long after their flowers have faded.
Iceland · 13 October 2026
Read the story02 / Come together
Your next Flower Hour.
A little time for flowers. A shared conversation. Join a live, host-led arranging session.
03 / The membership
Make flowers
part of your week.
Weekly Flower Hours, expert-led flower culture and a community to share it with.
Join Flower ClubFrom the archive / 21–22 October 2026
Missed FLOWERTHON 2026?
24 artist perspectives on flowers. Explore the Replays in your own time.
